RoboGrip Pliers

Fun Fact: In 1996, Robogrips sold at a rate of 50 per minute outselling "Tickle Me Elmo" by an estimated 1.5 million units.

Fun Fact: In 1996, Robogrips sold at a rate of 50 per minute outselling "Tickle Me Elmo" by an estimated 1.5 million units.

RoboGrip is the most popular tool in Craftsman history.

Bally Design teamed with Pittsburgh-based Applied Concepts, a division of Emerson Electric, to develop the RoboGrip pliers, a tool that neither looks nor works like any other on the market. The RoboGrip, distributed by Sears under the Craftsman brand, was the first pair of pliers designed to self-adjust around objects. Bally’s involvement included development of ergonomics and appearance, resulting in the distinctive RoboGrip look and feel.